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Life, Missouri History Today

Missouri History Today August 5, 2001: Hallmark Launches Its Own TV Programming

by Missouri Life

Beloved for year-round Christmas movie specials and programs such as “When Calls The Heart,” the Hallmark Channel can trace its origin story to this date in 2001. The channel got its start after Kansas City-based Hallmark purchased an existing network, then rebranded it.

Based upon content from the book Missouri 365: This Day in Missouri History by John W. Brown, broadcaster and Missouri historian. Get your copy at Reedy Press.

Photo credit: JESHOOTS.com (via Pexels: https://www.pexels.com/photo/man-holding-remote-control-1040160/)